Lotus partnered with Nitro Nation to showcase the Emira in a high-octane digital environment — and we took the lead on bringing the visuals to life. From concept to final pixel, we handled the entire rendering pipeline, ensuring every angle of the car reflected its design legacy and performance DNA.
This was more than just a showcase — it was about transforming raw horsepower into cinematic energy tailored for gamers and racing fans alike.
With complete creative control, we designed lighting setups, cinematic camera angles, and composition styles that captured the Emira’s spirit. From moody hero shots to stylized UI callouts, every visual was crafted to reflect elegance, precision, and speed — built to live across game menus, promo trailers, and web content.
